What does the EU Audiovisual Media Services Directive (AVMSD) govern?

The European Union Audiovisual Media Services Directive (AVMSD) is designed primarily to coordinate national legislation regarding all forms of audiovisual media. This directive sets out rules applicable to both traditional television services and on-demand services, focusing on ensuring a level playing field among various media formats across EU member states. By establishing common standards, the AVMSD aims to protect consumers, promote cultural diversity, and combat the spread of harmful content while facilitating the functioning of the internal market for audiovisual media services.

In contrast, while the regulation of online gaming services, management of internet service providers, and oversight of advertising practices may be relevant topics within broader discussions of media and internet policy, they fall outside the specific scope of the AVMSD. The directive does not govern these areas directly, instead concentrating on audiovisual content and the legal framework that supports its distribution and regulation across different platforms in the EU.